Yunnan Puzhehei Marathon

A one-of-a-kind destination marathon race that celebrates the majestic beauty of the hidden gem known as Puzhehei in the Yunnan province of southern China. Taking place in the enchanting Puzhehei scenic area, featuring hundreds of green karst land formations surrounded with crystal clear waters and local farm lands providing breathtaking views. These undeveloped lands are known have some of the purest air quality in China. A combination that provides runners a truly unique experience that they will remember for a lifetime.

New Global Adventures in a collaborative partnership developed the event from start to finish. Defining the strategy and brand, executing a methodic event plan, visualizing the creative design, creating all event materials, location photography, online technology, and global marketing. Creating a holistic global adventure experience that excels on every touch point for an engaging experience.

*Note: In 2015 the event name changed from Yunnan Qiubei Marathon to Yunnan Puzhehei Marathon.

SERVICES PROVIDED

  • Strategic positioning
  • Branding
  • Photography
  • Location scouting
  • Course design
  • Event planning & organization
  • Marketing collateral
  • Campaign development
  • Website design & technology
  • Social media and engagement
  • Public relations
Yunnan Puzhehei Marathon
ONE RUN. ONE LOVE. ONE YUNNAN.
Yunnan Puzhehei Marathon Collateral
Runner's Handbook
Yunnan Puzhehei Marathon Medals

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